Dealership
How to start an electric scooter dealership in India
The four levels of the Rapiid EV dealer network, what each partner does, and the steps to apply for a Rapiid EV dealership.
· 5 min read · By the Rapiid EV team
Electric two-wheelers are one of the fastest-growing parts of India’s automobile market. Families want lower running costs, cities want cleaner air, and more riders are ready to make the switch. For an entrepreneur, a dealership is a practical way to be part of that change.
This guide explains how the Rapiid EV dealer network works and how you can join it.
Four levels, one network
Rapiid EV sells through a four-level network. Each level has a clear area and a clear role, so partners do not compete with each other for the same customers.
| Level | Reports to | Area |
|---|---|---|
| Distributor | Rapiid EV | One state |
| Master Dealer | Distributor | 150 km radius |
| Dealer | Master Dealer | 30 km radius |
| Sub-Dealer | Dealer | 5 to 10 km radius |
Distributor
The distributor is the main Rapiid EV partner for a state. The distributor sets up and manages master dealerships, plans stock for the state, and runs regional marketing together with Rapiid EV.
Master Dealer
A master dealer covers a 150 km radius and links the distributor with retail outlets. The master dealer oversees the dealers and sub-dealers in that area and keeps branding, customer service and operating standards the same across every outlet.
Dealer
A dealer runs a showroom within a 30 km radius. The dealer handles sales, servicing and customer support. Dealers get training, resources and marketing support from their master dealer.
Sub-Dealer
A sub-dealer serves local customers within 5 to 10 km of the main dealer. Because a sub-dealer is close to the dealer, it can share stock, service support and marketing, and it can focus on building strong relationships in its own neighbourhood.
What Rapiid EV provides
- A range of six electric scooter models for different customers
- Product and sales training for your team
- Marketing support and Rapiid EV branding
- Guidance on servicing and customer support
- A defined territory for your level
Who should apply
A Rapiid EV dealership is a good fit if you:
- Already run an automobile, two-wheeler, electronics or retail business, or want to start one
- Have, or can arrange, a showroom on a busy road
- Want to build a long-term business in your local area
- Care about customer service after the sale
How to apply
- Send your application using the form on the dealership page. Tell us your city, the level you are interested in and your showroom space.
- Talk to our team. We call you to understand your plans and answer your questions.
- Discuss the terms. We share the investment, margins and territory for your level and city.
- Sign and set up. After the agreement, we help you set up your showroom, stock and branding.
- Train and launch. Your team gets product and sales training, and you open for customers.
Ready to start? Apply for a Rapiid EV dealership or message us on WhatsApp.